SiO Beauty is a United States business offering customers innovative and effective skin treatments to help counteract the effects of aging and the environment. Founded by entrepreneur Gigi Howard in an effort to deal with her own aging skin struggles, SiO Beauty has become a one-of-a-kind skin care regime for women of all ages employing silicone patches to help compress and hydrate wrinkle-prone areas of the skin. Besides their trademark silicone patches for hands, face, chest, and other areas, SiO Beauty also features skin creams and other beauty products to help women feel "confident and beautiful at any age."